Digital Experience | Pillar 2 Phases | Lesson Recap

Follow Me Elsewhere:
Play Video

Here we recap the information presented in pillar 2.

Play Video
So let’s recap this section and then we will move on to the third pillar on data. So in this section on our phases, the first thing we talked about was the layers. So we talked about three different layers for the company or the organization. So our incoming or current and outgoing. Then we talked about how in each of those layers are funnels and that those funnels. Allow for movement through the layer and then we could take each of those funnels and we can break the steps down of those funnels into processes. And here we’re labeling that as a fidgeter process because we’re looking at taking something physical and replicating it in a digital world. And then the last thing we talked about were the devices and the software and some things to look out for when looking at phases and how devices and software. Fit into those phases. So for this section, the next steps. Are one. Go through and list the funnels. So looking at the digital experience matrix, run through and list all of the funnels that you can think of and lay them out for your organization. After you’ve listed the funnels, then go through the reflection and there’s some things that you can reflect on, on what we have covered in order to apply it to your organization. And then once you are done with that, we will move on to pillar three and start talking about data.

Related Content

Create a professional and functional website with ease using online page builders. Explore factors like ease of use, customization, features, mobile responsiveness, SEO tools, support, and pricing to choose the right website builder for your needs.
Content marketing involves writing and designing content to stand out from competitors. Read here to learn about the best tools for designing content.
Read here to learn more about the world of email marketing, the email marketing definition, types of email marketing, its key concepts, benefits, and more.
By implementing a CRM system, businesses can gain a competitive advantage by improving customer acquisition and relationship management processes. This article will explore the benefits and importance of CRM in these critical areas.
Discover five remarkable examples of email marketing campaigns that stand out for their innovation, personalization, and compelling content. From personalized birthday surprises to interactive product showcases, creative storytelling, timely seasonal promotions, and automated personalized recommendations, these
A dependable CRM solution can streamline many tasks of your daily business. Have a look at the must-have features of CRM solutions.